How can I apply?

What is a Top Level Domain?
A Top-Level Domain (TLD) is the last element in a domain name, immediately following the last “dot” symbol. For instance, in “www.google.com”, “com” is the TLD.

What is a Digital City?
A Digital City is a governmental region (city or other regional geographic area) which has gained control of a TLD representing its constituents. Examples of current digital cities are New York City (.nyc), London (.london), and Sydney (.sydney).

Has this been done before?
Yes. In 2012, there was an initial offering of TLDs. More than 1,200 new TLDs have already joined the internet.

Who currently has one?
There are 70 global Digital Cities including New York, Sydney, London, Cape Town, Tokyo, Madrid, Paris and Dubai. Click here to see the full list.

Why should my city become a digital city?
Securing a .city TLD provides an online identify for your city. Not only does this mean improved branding, innovation, and revenue opportunities for your city itself, but it also allows businesses, non-profits, and individuals within your city to build their online presence that relates specifically to your city.

Who allocates TLDs?
TLDs are granted under the authority of the Internet Corporate for Assigned Names and Numbers (ICANN), the global regulator of the Internet.

How long can I get my city TLD for?
A perpetual license is granted to successful applicants for a digital city TLD by ICANN. Forward-thinking cities will be granted an asset in perpetuity which can benefit in both the short and long term.

Who can apply for a Digital City?
Applications should be backed by official government channels at the appropriate level of government. This is designed specifically so that city TLDs are owned either by the respective government or an endorsed third party.

When will they be available?
The final application date is yet to be confirmed. However, it’s important that any interested parties engage with industry experts immediately due to the significant amount of prep work that’s required.

How much does a Digital City cost?
While application fees in the next round are expected to be lower than the previous one, the best guidance available is the round one pricing, which required an application fee of $185,000 USD. Your city will also need to factor in other costs, like someone to help prepare your application and run the technology you’ll need to operate it (yes, that’s where we come in!).

What are the rules on applying for a Digital City?
Applying for a city TLD differs slightly from standard applications in that approval from a relevant government department must be formally provided to ICANN in conjunction with the standard technical and financial application.

What is required to apply for a Digital City TLD?
Applicants will need to provide a formal submission to ICANN for their chosen Digital City TLD containing a strategic, financial, and technical evaluation of their plans in order to gain approval.

However, the first step is to indicate your non-binding interest in securing your own part of the digital future by filling out the short form here.

Where can I find out more?
If you have further questions, you can speak to a representative by contacting us at hello@digitalcity.neustar.

Neustar Registry is a domain name industry pioneer — we've played a role in the growth and evolution of nearly every aspect of the domain name space. Today we are the world's largest provider of digital naming services, with a dream team of the industry's most passionate leaders, innovators, and influencers.

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